Our Story.

 

The seeds for HGX were planted in 1998, when founder Debbie Nierman recognized the need for multifaceted campaigns that reflect the complexity of today’s businesses and the way we market them. She knew that offering quality products and services—on time and on budget—would save her clients’ time and make their jobs exponentially easier.

As the dotcom boom hit, she and her team set a new standard—naming companies and creating brand identities, designing sales kits and materials, building websites, and creating products that made our clients the talk of the business town.

But we weren’t done yet. As the world moved into a new phase of global commerce, HGX continued to evolve into an integrated creative agency. We developed a brand-first approach that connects businesses with their customers and helps them grow. We employed design thinking to how products can be used within the marketing mix. We created winning solutions to seemingly insurmountable marketing hurdles.

By focusing on an unwavering commitment to five pillars—quality, service, creativity, relationships, and results—we’ve successfully partnered with hundreds of clients. Through targeted messaging, innovative designs that speak to our clients’ individuality, and the development of clever custom promotional products, we’ve ushered in a more inspired brand experience.